Oliver Hoffmann and Julius Seebach are to take over the management of Audi Sport GmbH from Michael-Julius Renz on 1 May 2019.


The current Managing Director, Michael-Julius Renz (62), is to retire. Audi's Head of Sport Technology, Oliver Hoffmann (right), has been a member of the management since June 2018, and will also be responsible for technical development at Audi Neckarsulm as of 1 May. Julius Seebach (left) will be responsible for commercial functions within the management.

Hoffmann will hold two management positions at the Audi group - Head of Technical Development at the Neckarsulm site and Managing Director of Audi Sport GmbH.

At Audi since 2015, Seebach was initially responsible for strategy and powertrain control in the Technical Development division. In 2017, he successfully introduced model-series management at Audi Sport and has since been in charge of the RS4, RS5, RS6 and RS7 Sportback series.

Previously, the industrial engineer and MBA was at Porsche, where he was involved in various projects of the Panamera model series and in powertrain development. Together with Oliver Hoffmann, Seebach will manage the business of the wholly-owned Audi subsidiary in the future.